Frequently Asked Questions

Sites, SaaS, ecommerce and amazon stores, apps, domains, social media accounts and online businesses.

If it has a URL you can sell it.

The average time to sell is one month however higher value deals may take much longer.

There are many factors that go into a sale and these factors will impact the time it takes to sell. We recommend sellers have all financial and operational detail on hand when preparing to sell plus it is important to recognise that factors such as uniqueness, performance, business model, competition, and asking price will all impact the speed of sale.

This takes into consideration the operational and financial performance of your asset / online business as well as factors like age, business model, industry and buyer demand.

Here are a few examples:

Example 1: Content-based  site that’s made $24,000 in net profit in the last 12 months. We’ll take the monthly average ($2,000) and use a multiple (Let’s say 28X) to determine the price. ($56,000) You’ll receive 85% of the final sales price or $47,600 in this case.

 

Example 2: Dropshipping site that earned $60,000 in gross revenue Sep/Oct/Nov  and $10,000 in profit. It’s made $80,000 in all of 2013 with $12,000 in profit. They’ve got inventory value with wholesale value of $5,000. Because the site is seasonal, we’ll look at the average net monthly profit earnings from 2013 ($1,000/month) and multiply that by the multiple (Let’s say 20X) ($20,000). With $5,000 in inventory, that puts the price of the site at $25,000. The seller will receive 85% or $21,250.

 

Example 3: Lead generation site in the education niche that earned $42,000 over the last 12 months with $100/month in hosting costs and $500/month in paid traffic. The site has made $4,100/month in gross revenue, but we’ll subtract the $100/month and $500/month worth of costs, putting the net profit at $3,500/month. Using a multiple of 26X, we’ll list the site for $91,000 and the seller will receive 85% or $77,350.

The multiple varies from 20X to 60X+ and is dependent on a number of factors. (Site age, traffic, stability of earnings, monetization type, traffic diversity, etc.)

The Webstoresmarket marketplace experience relies on there being trust between buyer and seller. Accuracy and integrity is paramount.

We ask that you can verify all information and Webstoresmarket reserves the right to remove any listing or cancel any sale where information and / or data cannot be verified.

We ask for a 3 month exclusivity when listing your business with us to give us enough time to field deals, offers and negotiate on your behalf. If your business still is not sold at that time, you can either keep it with us and we will keep marketing it or you can de-list it to sell somewhere else.

Buyers can make offers on your website or business at full list price or beneath. We’ll take the offers to you and you have the option to accept or make a counteroffer.

There may be times when you and the buyer will want to meet in the middle and create a financing plan. For example, 85% of the listing price upfront and 15% over four months.

Yes, definitely. Throughout the sales process, verified buyers that have unlocked the listing will be able to communicate with you by asking questions.

We hide most of the URL’s in our listings to protect the end-buyer and to prevent copycats from popping up and competing directly with the site. We get quite a bit of traffic and there are quite a few out there that would rather piggyback off an already successful site, creating a ton of competition for the new buyer in the niche.

This is especially important when the website is in an undiscovered niche or hasn’t (yet) earned enough brand recognition to stand on its own and compete publicly in an open market.

Sellers are much more forthcoming with prospective buyers once they’re sure someone has taken steps toward a purchase. This is where unlocking comes in.

In short, unlocking a listing will grant you access to the URL, detailed traffic/earning reports, ability to ask the seller questions, etc. You’ll then be what we call a “verified buyer”.

Of course! – Although any site being resold on our marketplace will have to go through the same vetting process again.